LazyPosts vs Hootsuite: a team platform, or posts that write themselves

Hootsuite is a full platform for marketing teams: publishing, a shared inbox, approvals, analytics and social listening, from $99 per user a month billed yearly. Its AI helps a person write, but Hootsuite says it does not publish automatically. LazyPosts does one job for small businesses with no social media staff: it writes, illustrates and publishes daily posts on its own, from $29 a month. If you have a team to run social media, Hootsuite is the stronger tool. If you have nobody, LazyPosts is the smaller, cheaper fit.

Side by side

	LazyPosts	Hootsuite
Price for one business on five networks	$29 a month (one post a day), or $59 a month for up to three a day	$99 per user a month on Standard, billed yearly in one payment; the monthly-billing price is not published
Who writes each post	LazyPosts, from your website and notes; you can edit anything first	You do; its AI suggests captions, hashtags and ideas
Keeps posting without you	Yes, on every plan	No. Hootsuite says people review, approve and publish
AI images	Yes, one made for each post	Yes
Video	No	Yes, schedules video to TikTok and YouTube
Networks	Facebook Pages, Instagram (business or creator), LinkedIn personal profiles, Pinterest, Bluesky	Facebook Pages, Instagram, LinkedIn pages and profiles, Threads, X, TikTok, Bluesky, YouTube, Pinterest
Replies to comments and messages	No	Yes, on every plan
Analytics and reports	No	Yes, plus competitor benchmarking and social listening
Team approvals	No	Yes, on Advanced ($399) and above
Free plan or trial	14-day trial, no card	14-day trial, no card; no free plan

Hootsuite's details were read from its own pages on 28 September 2026; prices are in US dollars. Sources are listed at the foot of this page.

Choose Hootsuite if

Someone on staff runs social media and needs one place to publish, reply and report.
You need a shared inbox, approvals, listening or competitor benchmarking.
You publish to X, TikTok, Threads or YouTube.
You manage social media for a larger organisation with compliance needs.

Choose LazyPosts if

There is no one on staff to write posts, and Hootsuite would sit unused.
Paying $99 a user a month, a year at a time, is more than the job is worth to you.
You want posts written and published for you, not a place to schedule them.

Common questions

How much does Hootsuite cost for a small business?

Hootsuite Standard is $99 per user a month billed yearly, for up to ten social accounts. Hootsuite offers monthly billing but does not publish the monthly price on its plans page.

Does Hootsuite post automatically with AI?

No. Hootsuite's AI writes captions, suggests hashtags and generates images, but its own FAQ says people remain in control of reviewing, approving and publishing content.

Is LazyPosts a replacement for Hootsuite?

Only for the posting part. LazyPosts has no inbox, analytics, approvals or listening. It suits a business that needs steady posts and has no one to write them.

See what it would write for you

Start a 14-day trial with no card. LazyPosts reads your website and shows you three finished posts before you connect anything.

Start free